23 Sep Why Every Small Business Needs an ‘About Us’ Page That Converts
For many businesses existing in the online sphere, not a lot of focus is put on the ‘About Us’ page of the site. ...
Business Basics
21 Aug A Complete Guide to Blogging for Local Businesses
ol,ul{margin-left: 40px;} Content writing (blogging) remains one of the more powerful, but under-used, tools available for local businesses. Local business blogging can increase your brand visibility, generate more visits for your website, and even build more trust among potential customers. Despite these benefits, blogging for small businesses...
07 Jul How Often Should You Back Up Your WordPress Website?
You put in a lot of time, effort (and money!) into a website that you’re proud of - the last thing you’ll want is one day to discover that all of your hard work has been lost. Yet, that is a risk that many WordPress...
15 Sep 8 Keys to Personal Branding
As small business owners we must do everything we can to build our profiles in our community; one of the easiest ways we can do this is to be instantly recognisable through our brand. Here's 8 great tips to help you build your personal brand and build your business!
27 Mar Top 10 Customer Retention Strategies for 2023
Here are our top 10 customer retention strategies for small businesses to increase lifetime value in 2023: . Summary- 1. Offer loyalty rewards programs: Reward your repeat customers with discounts, exclusive deals, or points that they can redeem for future purchases. This can encourage them to continue buying...
29 Nov Merry Christmas | My Number One Marketing Tip for the New Year
Wishing all my customers and subscribers, along with their families and friends, a very Merry Christmas and a Happy New Year. My gift to you is this... an absolute marketing gem; enjoy!
10 Nov The 10-Point Website Success Checklist
A 10-part audio series/ guide to website redesign....
24 Sep Your New Business Checklist: Getting Started in Business
When you are getting started in business, there has to be some organisation. It’s a huge venture to be involved in, and it can be complicated. Lists can help you to stay as organised as possible, and when you start your new business, life can be made easy simply because you kept track of everything that you put into it. There are certain things that you need to consider when you are starting out in your new business, and we’ve put together a comprehensive list of things that you need to add to your own list.17 Sep How to Improve Your Google Local Listings with Google My Business
For all Small Businesses, the key to the golden ticket is getting found in Google's Local Listings (MPA and Search). The easiest way to do this is by optimising your 'Google My Business' Listing - and here's how!
26 Aug Best of the Web August 2019
Some great posts from around the web during August 2019...