07 May Understanding Facebook’s Edgerank Algorithm
Facebook keeps changing things, yep, and frustration prevails. However, its in understanding how Facebook works from a CONSUMER point of view that we can unlock the secrets to getting more views, more likes and more shares for our posts.
The simple way to put it… when WE ENGAGE more, THEY engage more; and the more that ‘they’ engage, the more time our posts remain visible.
As this infographic shows, the forumla for Facebook success isn’t complicated. In fact, it only tells us what we already know –
* Write / offer CONTENT that people WANT.
I’ll follow this up in a few weeks with a break-down of how to analyse your Facebook posts for interest and engagement.
Enjoy this very neat infographic.