Today, we’re going to talk about one of the most essential things that you must understand in business if you want to have any level of success whatsoever.Here’s the wonderful thing about this magical stuff; it doesn’t just apply to online or internet business, it applies to all areas of business: Big business, little business, [...]
John, thank you for your order….
This is the kind of eMail I LOVE to send and I know that customer LOVE to receive. Notice that word “LOVE”… it shows that you *care*. Sending a note of thanks is so easy and so simple to do that I often wonder why so many people STILL don’t do it! And I’m not [...]
Not all Subscribers Are Created Equal
The Question: How do I get my first subscribers on my list? The Answer: I’m going to answer this a little differently, and rather than explain how I got my first subscribers (it was through my website btw), I’ll explain WHY these were the BEST quality subscribers I could get. We’ll come to the ‘first [...]
Business Networking Tips for Special Events
One of the best things I’ve ever done to build the local business web design / marketing area of my business is to get involved with local business networking events (breakfasts, lunches, dinners etc). Sometimes I’m a guest, other times I’m the featured speaker. Either way, they are great for meeting people and generating new [...]
How to Build a Great List
While there are many things you can do to build a good email list, let’s talk today about how to build a great email list and keep it simple. 3 things, just 3 things to build a great email list that you can then use to grow and further your business and to get results [...]
Get More Sales By Split Testing
3 Steps to More Sales By Split Testing By: Amanda Gagnon Take a look at that last promotion you sent. Go ahead, open it up. How is your subject? Interesting enough to open? How about your call to action? So intriguing that you want to click it? Good! But opens and clicks only measure interest. [...]
Personalised eMail Marketing
By Paul Barrs How long has it been since you sent out a letter to your customers? A few weeks? Months? A year or two? Maybe it was last Christmas. How long has it been since you sent out a letter to your “prospective” customers? Yes, the people who haven’t yet even bought anything from [...]
The Email Subject Line Strategy That Gets 541% More Response
The original title of this post was going to be Turns Out This Particular Post Title Sucks. Turns out, that particular post title would have sucked. See, as good marketers do, we recently sat down to analyse how well our approach has been doing – meaning, how well you guys like our posts. The first [...]
Understanding the EPC (Earnings Per Click)
There are many things about online marketing that you don’t need to know. This is not one of those. There are many things that people try to “sell you” that you don’t need to buy. This is *not* one of those (actually this is free). Sometimes there’s stuff that you just need to understand – [...]
Elements of an Effective Email Newsletter
Sometimes “quick tip” articles are very simplistic and therefore easily overlooked. This guest article from Debra Stang is one of those… but be sure you don’t overlook it because these tips are right on the money. If I wanted to I could create a full seminar around them. What you should do is ask yourself, [...]
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