April 21st, 2010 by Paul Barrs
by Paul Barrs.
One of the most important things we can do as product creation specialists (be it for ourselves or for someone else), is to make sure that our products last “forever”.
OK, maybe not forever, but certainly beyond next week, and even well beyond next year.
Some time back I discovered a major flaw in my previous product creation strategies… sure, I’d created and released over 30 different products between 2001 and 2006 – but when 2010 came around and I decided to repackage some of these products, I realised that they were almost useless – they were no longer current!
Which meant I had to almost start all over again and re-record as much as 75% of the existing product.
Want to find out how you could save yourself the same time and effort in future years? Enjoy today’s podcast.
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April 10th, 2010 by Paul Barrs
Product Creation Secrets 6 – How to Determine Your Products Purpose
by Paul Barrs.
It’s an anomaly… you’ve done all the research, you do all the work, and yet your product still doesn’t perform up to expectations. Why? Because you didn’t take the time to pre-determine it’s future.
Did you know you can do that? Actually pre-determine the future success of a product even before it’s created? This is what I call ‘entering into the SWEET area of internet marketing’.
Listen now to this podcast to get the low down on how you can win at this this vital step:
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April 3rd, 2010 by Paul Barrs
How to Determine if Your Idea is a Good One
By Paul Barrs
We all have “great ideas”, but are those ideas *really great*? This week’s podcast will show you how to determine if you’re idea is a “great” as you think it is.
And not only that, you’ll also learn how to discover if your *customers* think your product will as good as you think it is. Nice!
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March 27th, 2010 by Paul Barrs
by Paul Barrs.
Where to find product ideas when you’ve got no clue.
It can be difficult to find new ideas for new products sometimes, however, with a little practice while developing good habits, you’ll have no problems at all.
This audio will give you some hints and tips and show you that new ideas are literally *everywhere*!
Enjoy -
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